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Marketing for Coachella Valley home service businesses

When the AC quits in July or the pool turns green, people grab their phone and call one of the first businesses Google shows them. We help HVAC, plumbing, pool, pest control, landscaping and other home service companies be that business.

The challenge

What home services marketing takes in the valley

Home service customers don't browse. They have a problem, they search, and they call whoever looks trustworthy and available near them. If your business isn't in the top few results on Google Maps, or your listing has old hours and a handful of reviews, that call goes to someone else.

The valley adds its own twist. Summer is the busiest stretch for AC repair and pool service, the opposite of most local businesses, while seasonal residents bring a wave of work in the fall when they reopen their homes. Many companies also cover the whole valley from one shop, so they need to show up in Palm Springs, Palm Desert and Indio, not just the city where they're based.

How we help

Our services for home service businesses

Managed advertising

Google Local Services Ads, where you qualify, so you can appear at the very top with the Google Guaranteed badge and pay per lead. Search ads for your highest-value jobs, with budgets that rise for summer and the fall return.

Managed advertising

Local SEO

A complete Google Business Profile set up as a service-area business, with the right categories, services, photos and a steady flow of reviews from real jobs. Consistent listings on Yelp, Nextdoor, Angi and the other sites people check.

Local SEO

Website development

A fast, mobile-first site with your phone number at the top of every page, a page for each service you offer, the cities you cover and a simple form for people who would rather not call.

Website development

Questions

Common questions

What are Google Local Services Ads?

They're the ads with the Google Guaranteed or Google Screened badge that appear above regular search ads for many home service searches. You pay for leads instead of clicks, and Google runs a background and license check before you can show. We handle the setup and manage them alongside your other ads.

Can I show up in cities where I don't have an office?

Yes. Most home service companies are listed on Google as service-area businesses, which lets you hide your address and list the cities you cover. Showing up well outside your home base still takes reviews, service pages and listings that mention those areas, which is part of what we do.

How do I get more reviews?

The easiest way is to ask every happy customer right after the job, with a direct link that takes them straight to your review form. We set up that link and a simple text or email you or your techs can send, and we help you reply to reviews so new customers see you care.

Do I have to pay for ads all year?

No. Many home service businesses run ads harder in their busy months and pull back when the schedule is full. Local SEO keeps working in the background, so you aren't relying on ads alone.

Where we work

Serving home service businesses across the valley

We also help healthcare practices across the valley.

Find out what's costing you customers

Tell us about your business and we'll send a free audit of your Google profile, listings, website and ads, with the fixes we'd make first.

Get your free audit